Most brand-voice problems are not what the brand thinks they are. We read everything you have published in the last twelve months, line by line, and produce a written diagnosis: where the voice is consistent, where it drifts, where it copies someone else, and where it has gone missing entirely. The deliverable is a single document, not a deck, and it contains an itemised list of what to keep, what to rewrite, and what to retire. About one in three engagements end here — clients take the document and run with it internally. The other two-thirds book a follow-on Tone & Style Guide.
What ships.
Standard list for this chapter. Adjusted per brief when the engagement warrants it.
How it runs.
Same shape every time. Skipping a step is rare and always written down.
Access
You grant us read-only access to the surfaces in scope. We index everything ourselves.
Read
Two senior writers walk the surfaces independently and take notes.
Reconcile
We compare notes, score against the attribute set, and write the document.
Deliver
PDF document delivered the morning of day five. One-hour readout the same week.